A Brand New Website for a Digital Marketing Agency!
— PROJECT NAME
Redesign Marketing Website (work in progress)
— ROLE
UI Designer
UX Designer
User Researcher
— DATE
2024 – 2025
Final Result / Status Quo
In a rare alliance between free time and academic deadlines, I took on a passion project for my Master’s in User Experience & Service Design. The mission? To reimagine the website of the digital marketing agency I currently call my workplace. With whispers of a potential redesign floating around the office, I thought, why not give them something worth gossiping about? Who knows—this concept might just turn those rumors into reality!
Deliverables
• Project Plan
• Design Brief
• Moodboard
• New Logo
• Competitor Analysis
• Persona
• User Flows
• Site Map
• Customer Journey Map
• Usability Tests
• Skteches
• Wireframes
• Prototypes
Part of The Competitor Analysis
Mood Board
One Persona
Sitemap
Some of The Sketches
Part of The Style Guide
User Flow
Customer Journey Map
One of The Wireframe Pages
A short video snippet from one of the usability tests, where a user was confused about the display of the blog articles.